News

Get in-depth news and ATA program updates in the industry's three trade publications: ArrowTrade, Archery Business and Inside Archery.

The ATA aids its members by improving communication and business interactions among and between industry members, and by growing, protecting and promoting archery and bowhunting.

From efforts to grow archery and bowhunting to the assocation's work to bring industry and government together, ATA's Insight newsletter is your industry resource.

The Archery Trade Association is the organization for manufacturers, retailers, distributors, sales representatives and others working in the archery and bowhunting industry.

You Are Here: Home » News » Press Releases » ATA Trade Show

ATA Trade Show

Day 1, 9:12 p.m. | 2012 ATA Show off to Strong Start

The 2012 ATA Trade Show - featuring more than 500 exhibitors for the second straight year -attracted retailers from 49 states and more than 25 countries Tuesday for the Show's first day at the Greater Columbus (Ohio) Convention Center.

6:30 p.m., Day 1 | ATA Trade Show: Photos and Posts From Day 1

For photos from the Show floor, including celeb signings and new products, be sure to visit our Facebook page. A news release wrapping up day 1 at the Show will be posted tonight.

Day 1, 11:37 a.m. | Archery Academy Packs them In

More than 60 archery dealers packed into Room D321 Tuesday morning to hear archery pro Len Marsh of Maryland discuss technical tricks to help beat their competition as the ATA Archery Academy kicked off the start of the 2012 ATA Trade Show.

Day 1, 10:30 a.m. | BowTech Product Launch Pumps Suspense Into the Show Floor Halls

There was a stage, string band, big plasmas atop the BowTech booth structures projecting rapidly moving numbers, counting down to 9 a.m. when this manufacturer's new bow - Insanity CPX , 32" axle to axle - would be unveiled with a literal bang and smoke, like Houdini when he appears somewhere he supposedly never was.

BowTech's Product Launch: 9 a.m. Sharp. Tomorrow.

I had a chance to sit down with Sam Coalson late this afternoon, director of marketing for BowTech Archery. For the second year in a row the company intends to launch a new product on the ATA Trade Show's opening day, Jan. 10 at 8:30 a.m., with the product reveal set for 9 a.m. sharp. Except, this year ...

More Articles...