12.1.09 | ATA Trade Show Registration is Open, Call Volume is High

NEW ULM, Minn. - Register for the 2010 ATA Trade Show by December 23 and your name will be entered in a drawing to win big savings at the 2011 ATA Trade Show in Indianapolis. Three winners will receive three nights in an Archery Trade Association (ATA) hotel, while seven additional winners will receive a free dinner for two in Indianapolis.

The ATA opened its Trade Show registration to all manufacturers, retailers, distributors, sales representatives and others working in the archery and bowhunting industry on Nov. 12. The association's staff is registering more than 100 industry retailers and other representatives a day with expectations of volume increasing.

The event, known as the archery and bowhunting's largest and most inclusive show, is set for Jan. 13-15, 2010 in Columbus, Ohio.

"This Trade Show puts the largest gathering of archery and bowhunting industry under one roof to write orders and do business at the lowest possible cost to those attending," Jay McAninch, ATA CEO/President said. "It's a huge, modern-day trading post where 3,000 retailers gather and meet with more than 450 exhibitors for three days in one city."

The 2010 Trade Show is returning to Columbus, Ohio after a hiatus of 10 years, thanks to an improved venue, revitalized downtown and the city's efforts to cut costs. Discounts include several hotels in the ATA's block offered with rates under $100 and various coupons provided exclusively to ATA Trade Show attendees to eateries in the convention center food court as well as coupons to high-end restaurants within walking distance of the show venue. Learn how to secure your coupons by clicking here.

These savings, along with a new show incentive known as Big Buck Tags, makes the show more cost effective for retailers traveling from regions across the country to attend. Big Buck Tags, a coupon book valued at more than $4,800 in savings, features discounts provided by show exhibitors and will be provided to every retail shop attending the 2010 show. The coupon book is designed to address exhibitor and retailer demands highlighted in a 2009 Trade Show survey, initiated by the ATA and conducted by Responsive Management. The survey confirmed retailers were highly motivated to attend the show to save money on product. In fact, 68 percent of retailers attending the 2009 show identified this reason as very important.

"The ATA Trade Show offers the most exhibitors, the widest range of products and the greatest diversity of archery and bowhunting professionals in one place at one time," said Cindy Brophy, ATA Trade Show manager. "At the ATA Show, attendees can talk directly to those who have developed the products and work with company staff who work in every capacity of the product from idea to sale to warranty service."

The Trade Show is owned and operated by the ATA and is closed to the public. It is the only industry show of its kind that funds archery and bowhunting growth. The ATA invests in state agencies that coordinate introductory archery programs such as National Archery in the Schools and the After School Archery Program. To date, the ATA has invested and pledged nearly $2 million to bring archery shooting facilities and introductory programs to U.S. cities, while the group also fights for bowhunting rights in courtrooms across the country.

You can register to attend the 2010 ATA Trade Show by downloading a registration form here or go to archerytrade.org and register online by clicking here. If you would like help registering for the show, call the ATA's toll free number at (866) 266-2776. Staff is standing by to help you get your ticket to the archery and bowhunting industry's largest show.