Websites for Retailers

Having a professional-looking website is the first step you can make toward earning credibility as an archery business and attracting new customers.

Does your website provide accurate
information to recruit new customers?

By giving your store or range a strong, visible online presence, you help existing and potential customers find you. Consumers increasingly depend on the internet to get information on products and services in their communities. An easily navigated website, an engaged Facebook community, and reliable, responsive email communications represent your business in the best light online.

“We’ll work with you to build your online presence, starting with your website,” says Jinnie Templin, marketing director for Footsteps Marketing. “Your website is your launch-pad to establish your online presence, and allow customers to find vital information such as your location, hours, products, and services you offer more quickly and easily.”

Professional examples

Footsteps offers three website theme layouts designed specifically for ATA members, with text and images customizable by each retailer. The firm also offers monthly content-management plans to keep your website updated with fresh content, and grow an email list of your customers through onsite signups.

ATA Apollo Theme

View demo

ATA Katniss Theme

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ATA Whistler Theme

View demo

How we can help

Footsteps Marketing will offer free consultations to help you assess the effectiveness of your online presence, and recommend opportunities for growth and improvement at the ATA Trade Show.

“Our goal is to help drive footsteps to your business,” Templin said. “Let us do what we’re best at so you can focus what you’re best at: running your business.”


Evaluate your current website in a one-on-one consultation with ATA staff.

We can identify important information often missing from archery retail websites, and guide you in making the necessary updates and adjustments.


Upgrade your website with a ready-made template.

Purchasing an ATA-approved template means that 90 percent of the work is already complete. As an exclusive ATA-member benefit, retailers can purchase one of three ready-made website templates through Footsteps Marketing. Click on the links below to view each template.

Build Your Site Today!

If your business doesn’t have a website in today’s world, you simply don’t exist to potential customers searching for you worldwide with their fingertips. Whether you lack a website or your current website needs a boost, Footsteps Marketing is here to help.

Inquire today