Two Simple Steps to Make Your Business More Credible

Author: Teresa Johnson

Having a professional-looking website is the first step you can make toward earning credibility as an archery business and attracting new customers. Today’s customers often will research your company online before taking the next step and visiting your store, so it’s vital that your website accurately reflects who you are, and the services and products you offer.

Does your website provide accurate information to recruit new customers?

Take this quiz to find out if it’s time to update your website. Then, take advantage of the services available through the ATA’s Retail Growth Initiative. Together we can improve your online presence and boost your store’s credibility.

The ATA can help:

1.  Evaluate your current website in a one-on-one consultation with ATA staff.

We can identify important information often missing from archery retail websites, and guide you in making the necessary updates and adjustments.

2.  Upgrade your website with a ready-made template.

Purchasing an ATA-approved template means that 90 percent of the work is already complete. As an exclusive ATA-member benefit, retailers can purchase one of three ready-made website templates through Footsteps Marketing. Click on the links below to view each template.

Apollo Theme

ATA Katniss Theme

ATA Whistler Theme

New customers are searching for you. Improve your website and show them what you’re all about.

For additional questions and more information on the Retail Growth Initiative, contact Nicole Nash, the ATA’s manager of retail programs, at (866) 266-2776 Ext 116 or

Click here to learn more about the Retail Growth Initiative.

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