Participate in the 2026 ATA Show Promotions
The ATA Show offers many show promotions! Get the most out of exhibiting at the ATA Show by participating in one, or all of the Show promotions listed below.
OPEN PROMOTIONS
Featured Products
A special area on the Show floor to highlight any product you want to feature for added exposure to retailers and media. Cost is based on space, with different size options available to display your product(s).
New Product Launch
Free to enter any product being launched at the Show. Retailers and the media can see the latest new products and innovations in one convenient location, then come to your booth to learn more, resulting in more media attention and more sales.
Super Deal Gift Card
ATA is providing each retail store with a one-time use Super Deal Gift Card to be used with any Super Deal offer from exhibitors. The card can be redeemed by the exhibitor to ATA for $150! So turn that $150 into much more by developing your own Super Deal. Use it to attract retailers to your booth, increase their order size or provide a free add-on. Why not? ATA is subsidizing $150 of your offer for every Super Deal Gift Card you redeem. There is no cost to the exhibitor.
What’s your Super Deal going to be?
Big Buck Tags
Drive retailers to your booth and boost sales with a Show special offer. Each retail store receives one coupon book. Retailers redeem the Big Buck Tags directly to the exhibitor with an order.
This is a low cost, high value opportunity. Purchase one BBT for $150. Purchase two for $250.
Goody Bags
Get your message in the hands of every single retail badge holder at the Show. Perfect for promotional items, booth traffic builders, giveaways, or whatever you want to get into the hands of the entire retail staff at the Show.
JANUARY 7-9, 2026
INDIANAPOLIS, INDIANA