ATA Show Set to Bring Unmatched Business Opportunities in 2025

The 2025 ATA Show, taking place Jan. 8-10 in Indianapolis, will welcome over 700 retail companies, 500 archery brands and hundreds of new products under one roof.

As the industry’s largest event, the ATA Show unites more buyers and sellers than any other gathering. Attendees will also include hundreds of outdoor press and media, state wildlife agencies and NGOs, as well as the who’s who of the industry. Now is the time to register for the archery industry’s biggest event of the year.

“For three days in January, the ATA Show will be the center of the archery world,” said Jeff Poole, ATA’s President and CEO. “All attendees can see, test and evaluate the latest innovations, create and build relationships face to face, attend educational sessions and get a pulse on the industry for better business forecasting.”

Buyers will receive exclusive access to show-only pricing and deals, including ATA’s First Night's on Us, Super Deal Gift Card and promotions from the Big Buck Tags coupon book. These offerings are tailored to help retailers boost their margins and increase profits. The many educational sessions and networking with fellow business owners will help attendees gather best practices in buying methods, inventory management and new marketing ideas.

Exhibitors will also benefit from the opportunity to connect with established accounts, meet new retailers, expand product exposure, assess the competition and promote special offers to maximize their sales potential. The ATA Show is a can’t-miss event for any business looking to secure new accounts and grow their presence in the archery market.

According to 2024 post-Show survey results, a majority of attendees and exhibitors reported high levels of satisfaction with their experiences and results. Exhibitors noted an increase in order writing, while buyers highlighted strong product margins and favorable terms. The 2025 Show is expected to exceed these results with even higher attendance, driven by new exhibitors, an exciting return to Indianapolis and enhanced promotional offerings for both buyers and exhibitors.

Don’t miss your opportunity to engage in candid conversations with thousands of fellow industry professionals and get a first-hand look at hundreds of new products set to hit the market. Register now for the 2025 ATA Show and be part of the energy, excitement and passion that defines the world’s largest archery-only trade show.

For questions or assistance with registration, contact Sarah Haala, ATA’s trade show and membership manager, at (507) 233-8131 or sarahhaala@archerytrade.org.

REGISTER NOW FOR THE 2025 ATA SHOW