For nearly three decades, Molly’s Place in Kennedyville, Maryland, has become much more than a destination for hunters and archers on Maryland’s Eastern Shore. With a full-service outdoor retail store, a popular restaurant next door, a spacious outdoor archery range and a dedicated second-floor pro shop, Molly’s Place has built a reputation for exceptional service and an unwavering commitment to its customers.
When asked what has fueled the shop’s success over the years, the answer was immediate. “Without question, it’s our commitment to our customers,” Justin Ly, marketing coordinator, said. “Whether someone’s picking out their very first bow or they’ve been shooting for decades, our goal is the same: make sure they walk out with the right gear for where they are in their journey.” That philosophy has created generations of loyal customers who continue to return year after year.
Situated in the heart of Maryland’s Eastern Shore, Molly’s Place is surrounded by one of the country’s richest hunting traditions. “Every season, we see hunters come through chasing everything the Shore has to offer, from waterfowl and turkey to whitetail and Sitka deer,” Ly explains. The company’s continued growth—including the addition of a second location in Easton—is a testament to both hard work and the support of the local community.
Inside the archery department, customer service extends well beyond the sale. Archery Technician Doug Egolf says the team has seen increasing demand for highly customized arrow builds and has adapted by asking more detailed questions about each customer’s hunting style, equipment and performance goals. “Taking the time to really get to know the customer and understand their needs makes all the difference in getting them the right gear,” he says.
For Egolf, however, the most rewarding part of the job isn’t building arrows or tuning bows—it’s introducing young people to archery. “Getting to teach them, share what we know, and watch it click are the moments that remind us why we love this job.”
That commitment to continuous improvement extends beyond the shop. General Manager Dilan Worrilow credits ATA market reports with helping guide business decisions and product expansion, while ATA educational resources help their bow technicians continue refining their craft. “That access doesn’t just help our shop,” he says. “It raises the bar for the level of service we can offer the whole community.”
Looking ahead, the team is encouraged by renewed interest in vertical bows and the opportunity to help more hunters find the right equipment. If there’s one lesson they’ve learned over the years, it’s a simple one: ask questions, listen carefully and put the customer first. It’s a philosophy that has made Molly’s Place one of the premier archery destinations on the Eastern Shore—and a model for retailers everywhere.