ATA members attending the 2024 ATA Show in St. Louis, Jan. 11-13, will get an exclusive first-look at hundreds of new products hitting the market. Register now to secure your spot to see, touch and test new products before anyone else.
The ATA is working with exhibitors and regularly receiving entries for its New Product Launch Showcase, a special display that houses all the products launching at the Show. The Showcase will be in a high-traffic location where buyers and media can see all the latest innovations in one convenient spot. These products have never been seen before and will make their debut in St. Louis.
Attendees can pick up and inspect your new products in the showcase. Photo Credit: ATA
Last year, ATA exhibitors had over 120 new products in the New Product Launch Showcase. and the ATA anticipates a similar turnout this year. Exhibitors interested in submitting their new product to the Showcase can do so before Dec. 20 using their exhibitor dashboard. If you need help or have questions, please contact ATA’s Sarah Haala at sarahhaala@archerytrade.org.
Morrell Targets entered products into the ATA’s New Product Launch Showcase and company staff are thrilled to share new product details with attendees in January.
“All of our staff here at Morrell Targets are greatly anticipating the coming ATA Show in St. Louis,” said Tanner Morrell, marketing director at Morrell Targets. “We have two new exciting products that have never been seen before and unique attractions that will thrill any member in attendance. It will be a one-of-a-kind experience ATA members will remember!”
Products entered into the showcase are all eligible to receive a New Product Launch award, to be presented at the ATA Industry Celebration event. Photo Credit: ATA
All the products in the New Product Launch Showcase are eligible to win a gold, silver or bronze award through the ATA's awards program. The ATA also added new award categories for the New Product Launch Showcase including Best New Bow, Best New Broadhead, Best New Release, Best New Technology, Best New Gear and Best New Accessory.
The ATA will announce the New Product Launch Showcase award winners at ATA’s Industry Celebration, presented by Mossy Oak, on Jan. 11 in the America’s Center Ballroom. The event starts at 6 p.m. and the ATA will recognize the award winners around 7 p.m.
Don’t miss your chance to examine new products and get updated product information from over 450 exhibitors at the 2024 ATA Show. The ATA Show is also the best place to network, get Show-special pricing and deals, connect with peers face to face, and stay up to date on industry trends and happenings. Register now.
Have questions or need help registering? Contact Sarah Haala, ATA's Trade Show coordinator, at sarahhaala@archerytrade.org or 507-233-8130.
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