ATA Announces Results of the 2025 Board of Directors Election

FOR IMMEDIATE RELEASE: Mar. 6, 2025   

NEW ULM, MN— The voting members of the Archery Trade Association have elected their 2025-2026 ATA Board of Directors. This election, which ran from Jan. 31 to March 1, resulted in three board members retaining their seats and one newly elected board member.    

Keith Arnold, vice president of sales at TenPoint Crossbow Technologies; Dale Morrell, owner of Morrell Targets; and Teresa Williams, CEO of 3Rivers Archery, have all been re-elected by their ATA peers to serve a four-year term from April 1, 2025, through March 31, 2029. Durk Stark, brand manager of Flex Fletch, was also elected to serve the remainder of an open board seat, which concludes in March of 2026.   

“ATA’s Board of Directors are committed to leading the industry forward and advancing the organization’s goals and mission,” said Jeff Poole, president and CEO of the ATA. “They are a diverse and talented group from all corners of the archery industry and well suited to represent the interests of all ATA members.” 

In addition to dedicating their time to the ATA and the archery and bowhunting industry, these board members bring valuable experience and expertise to help address the industry needs of ATA’s members. Under the board’s guidance, the ATA will continue advocating for and protecting the archery and bowhunting industry while inspiring future archers through education and recruitment programs.  

The ATA thanks its voting members for participating in this year’s Board of Directors election, as well as the current board for their service and time to the association and the industry. The ATA leadership team and the Board of Directors will meet in Louisville, KY, April 8-9 for their first meeting since the election. All ATA members are welcome to attend.   

To learn more about ATA, including programs, services and membership opportunities, click here. For questions or information on attending the next Board meeting, contact Jennifer Mazur, ATA’s senior director of outreach and education, at jennifermazur@acherytrade.org or (507) 233-8139.