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Trade Show

ATA Show, a Top 100 Trade Show, Continues to Outpace Last Year’s Retailer Registration

As registration numbers for the 2024 Show in St. Louis, Jan. 11-13, continue to outpace last year’s event, the 2022 Show was recently recognized as the 86th largest trade show in America in the Trade Show Executive’s Gold 100 Class of 2022 rankings.
Photo Credit: ATA

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Author: Archery Trade Association

The ATA Show is the industry’s largest celebration of archery and bowhunting in the world. As registration numbers for the 2024 Show in St. Louis, Jan. 11-13, continue to outpace last year’s event, the 2022 Show was recently recognized as the 86th largest trade show in America in the Trade Show Executive’s Gold 100 Class of 2022 rankings. 

“Recognition as one of the largest trade shows in the country and registration numbers for the 2024 Show that continue to outpace last year speaks volumes about this industry’s passion and persistence,” said Jeff Poole, ATA’s president and CEO. 

The Trade Show Executive Media Group announced the Top 100 largest trade shows  with the ATA at number 86. According to the Center for Exhibition Industry Research, over 9,400 trade shows take place in the US each year. The ATA is honored to make the Gold 100 list and will carry the excitement throughout the fall and into the 2024 ATA Show in St. Louis. 

In addition to the hundreds of new products that launch at the ATA Show, a slew of new promotions have been added to help bring buyers and sellers together. Check out the following 2024 Show promotions: 

- ATA’s First Night’s on Us
All registered ATA-member retailers who book their rooms through the official housing provider will receive a $150 credit on their bill for the first night of their hotel stay. 

- ATA Super Deal Pass
Every retailer will receive one Super Deal Pass with a minimum value of $150 to redeem with participating exhibitors offering a special or “super” deal.

- Big Buck Tag Coupon Book 
The ATA’s Big Buck Tags coupon book is returning this year for all retailers. The coupon book offers exclusive deals from manufacturers and thousands of dollars in savings only redeemable at the ATA Show.

- Goody Bag, Sponsored by Trophy Treestands
Goody bags are back for the 2024 Show. The free goody bag will include gifts, product samples, and promotional items and inserts from exhibitors.

Register for the 2024 Show

Join the celebration of archery in St. Louis, Jan. 11-13, to see and test new products, network and meet company leaders face to face, get Show special pricing and discounts, and support the archery industry. Register today to secure your spot at the largest archery-only trade show in the world.

Questions? Contact Sarah Haala, ATA’s Trade Show Coordinator, at (507) 233-8131 or sarahhaala@archerytrade.org.

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