Trade Show
Save and Score at the 2024 ATA Show with These Exciting Promotions
Register for the 2024 Show and take advantage of the deals and freebies.
Photo Credit: ATA
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Author: Cassie Gasaway
The 2024 ATA Show in St. Louis, Jan. 11-13, is the industry’s largest celebration of archery and bowhunting. The event gathers thousands of archery professionals to see and test new products, network and meet company leaders face to face, get Show special pricing and discounts, and support the archery industry. On top of all that, the ATA is offering several promotions to make the Show even more worthwhile, while helping ATA members increase their ROI.
Register now and take advantage of these deals and freebies for the ATA Show in St. Louis.
The ATA is giving a $150 dollar hotel credit to each retailer that books with the ATA Hotel Block for their first night's stay. Photo Credit: Explore St. Louis
ATA’s First Night’s on Us
All registered ATA-member retailers who book their rooms through the official housing provider will receive a $150 credit on their bill for the first night of their hotel stay thanks to ATA’s “First Night’s on Us” hotel promotion in partnership with Explore St. Louis. You stay and we pay $150 toward the first night! Hotel reservations opened the same day as ATA Show registration on Aug. 1, and the promotional credit will automatically apply to your first night’s stay! For full promotional details, click here.
The BBT Book is back! Photo Credit: ATA
Big Buck Tags Coupon Book
Back by popular demand! The ATA’s Big Buck Tags coupon book is returning this year for all retailers. The coupon book offers exclusive deals from manufacturers and thousands of dollars in savings only redeemable at the ATA Show.
ATA's Industry Celebration will have food, drinks, and entertainment. Photo Credit: ATA
Goody Bags and Inserts
Based on ATA-member feedback from the 2023 post-Show survey, the ATA is bringing back the goody bag for the 2024 Show. Trophy Treestands is sponsoring the 2024 ATA Show goody bag. Samantha Fowler, administrative assistant for Trophy Treestands, said, “Trophy Treestands is excited to be the 2024 ATA goody bag sponsor. We look forward to a great ATA Show. Come check out Trophy Treestands at Booth 1129.”
The goody bag will include gifts, product samples, and promotional items and inserts from exhibitors. You can also use the bag to store pens, papers and swag on the Show floor. Show attendees can pick up their free goody bag near the main registration desk.
Travel Discounts
- Parking: Hotels in the ATA block will offer reduced parking rates ranging from 10% to 30% off for all ATA hotel guests staying at one of the contract hotels.
- Exhibitor Parking: The ATA has reserved a secured parking lot directly next to America’s Center for exhibitor vehicles.
- Airfare: The ATA has partnered with Southwest Airlines to give ATA members traveling to the 2024 Show in St. Louis discounted airfare rates. Members must book through SWABIZ and use CID: 99140403 to qualify for discounted rates. Click here for more information.
Other Promotions and Freebies
Events: Showgoers can also capitalize on free events while they’re in St. Louis, including:
- ATA’s Industry Celebration, presented by Mossy Oak, which includes a free full dinner, drinks sponsored by CamoSpace, and entertainment on Thursday, Jan. 11, at 6 p.m. in the Ballroom.
- The Badlands Film Festival on Friday, Jan. 12, from 7 to 10 p.m. in the Ferrara Theatre.
- Outtech Innovations on Wednesday, Jan. 10, at 6 p.m. in the Ballroom.
T-Shirts: The ATA is giving one free T-shirt to each retailer account at the Show. Attendees can redeem the first coupon in their Big Buck Tags coupon book at the ATA info booth to get their free T-shirt. Extra T-shirts will be available for purchase.
Register Now!
ATA members can register for the 2024 Show and book their hotel in the ATA block today! Simply click here and follow the prompts to register.
As of mid-September, retailer registration continues to increase for the 2024 ATA Show, with numbers outpacing this time last year. More than 400 different brands have already registered to showcase their products and meet with customers, which is also outpacing last year’s numbers, making the ATA Show the best place to see the latest innovations and access special Show deals.
For registration questions, please contact Sarah Haala, ATA’s Trade Show coordinator, at sarahhaala@archerytrade.org or (507) 233-8130.
Not a member? Join or renew to attend the 2024 Show. Click here for more information or contact Kim Watson, ATA’s membership director, at kimwatson@archerytrade.org or (507) 233-8133.
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