Course content for the ATA’s Bow Technician Certification course goes live on April 1. The ATA added the course as a member benefit in January. ATA members can sign up now to gain access to the on-demand educational video materials when they become available on April 1.
The ATA created the Bow Technician Certification course to help member retailers add credibility to their business and provide a consistently positive experience for customers. The course has an on-demand online component and an in-person practical where students must demonstrate proper execution of the course skills, all of which are necessary to set up a compound bow, regardless of brand.
The skills are necessary for all bow technicians, including the safe use of a bow press, draw board and other shop equipment, knowing how to perform a complete compound bow setup, including the installation of a peep sight, D-loop, arrow rest, sight, bowstring and cable, as well as cam timing, adjusting draw length and draw weight, paper tuning, and arrow selection.
Retailers who complete the course will be issued a certification they can display in their shop. Photo Credit: ATA
Aaron Mast, owner of Kidron Sports Center LLC in Apple Creek, Ohio, signed up for the course at the 2023 ATA Show to improve his skills and knowledge and simply to be a better technician than he is now.
“I’m always looking for new ‘tips and tricks’ for tuning bows,” Mast said. “It helps for the bows that give the tech issues. Personally, I believe I am pretty decent at tuning bows, but it never hurts to have that certificate!”
Mast’s mindset is spot on. Most bow technicians are extremely qualified to set up and repair bows. The ATA knows that, but not all customers do. The bow technician certification boosts your store’s marketing value because it differentiates your business from competitors and attracts new customers looking for an expert. Having the certification validates your skills and reassures customers you know what you’re doing.
Matt Brucker, general manager and vice president of sales for Farm to Feet in Mount Airy, North Carolina, also signed up for the course at the ATA Show. He enrolled for personal and professional reasons.
“In my career, I have always found that the deeper my knowledge of the trade, the deeper my appreciation of the retailers’ opportunities and hurdles. Understanding the details around what it means to be a bow mechanic will help me build professional relationships and pursue my archery hobby.”
Brucker is grateful the ATA created this valuable learning opportunity and looks forward to taking the course.
The Bow Technician Certification course is a benefit to ATA members. The course is $600. Members who sign up will have immediate access to the course material when it becomes available on April 1. Click here to learn more about the Bow Technician Certification course.
ATA members interested in signing up can register through the ATA’s Learning Center. Questions? Contact Kurt Smith, ATA’s director of industry relations, at firstname.lastname@example.org.
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