Bowhunters United at #ATA2022: Deals, Awareness and More

Visit the ATA Store in Booth 701 to get a BOGO BU membership and discuss partnership opportunities.
Photo Credit: ATA

Author: Cassie Gasaway

The 2022 ATA Trade Show in Louisville Jan. 7-9 is a members-only event, but Bowhunters United, a national consumer-facing bowhunting organization, owned and operated by the Archery Trade Association, will be there, of course!

To clarify, consumers will not be at the Show. Still, the presence of the consumer-facing organization means ATA members and industry partners will have the unique opportunity to learn about BU, snag a BOGO BU membership deal, and discuss ways to partner with the organization that works to grow and support the bowhunting community year-round.

BU is an organization to unite all bowhunters. Photo Credit: ATA

Get the BU Scoop

At the Show, please take a moment to learn about Bowhunters United and everything the organization does to unify, support, empower and recruit bowhunters. Its mission is to unite bowhunters and promote and preserve the sport of archery. The organization celebrates the lifestyle, focuses on conservation efforts, promotes a positive image of bowhunters and advocates on behalf of bowhunters nationwide.

Talk to an ATA staff member at the ATA Store in Booth 701 to learn all the ins and outs of the organization, and how you can help BU become the premier platform for all bowhunters, regardless of why they hunt, how they hunt, what species they hunt, and when or where they participate. While you’re there, capitalize on the buy one, get one BU membership deal offered as a Show special.

Join Bowhunters United to gain access to members-only content. Photo Credit: ATA

Join BU and Get a Free Membership to Gift

If you love bowhunting, you should join BU and become a member. Fortunately for you, BU memberships are available in a special BOGO deal at #ATA2022. The offer is only valid at the Show, so take advantage of the opportunity. Joining is easy, and it’s a great way to show your support for bowhunting. Plus, gifting a membership to another bowhunter who would appreciate the information and resources BU offers is a great way to build the bowhunting community.

  • BOGO Details

The Basic Membership is $30, Standard is $60, and Premium is $100. Each membership tier is eligible for the BOGO deal. Simply visit the ATA Store (Booth 701) or scan a QR code on signage throughout the Show to take advantage of the offer. You can complete your member profile and enter a name and email address for the person you’d like to sign up for free. Then, the BU team will create their membership and have them complete the rest of their member profile.

  • Don’t Forget the Membership Sweepstakes!

As a bonus, everyone who becomes a BU member at the Show or before Jan. 9 is automatically entered to win their share of over $50,000 worth of prizes, including epic hunts and exclusive gear, as part of the BU Membership Sweepstakes. The Basic Membership includes one entry, Standard includes five entries, and Premium includes 10 entries. BU will hold quarterly drawings. The first drawing on Jan. 18, 2022, features three different grand prize hunts, a UTV and an e-bike. The sooner you sign up to be a member, the more chances you have to win throughout the year. For a complete list of the rules and prizes, visit the official sweepstakes webpage.

Membership proceeds are used to advocate for bowhunting, conserve public lands, and build the next generation of bowhunters through trainings and education. All BU members receive an official membership card, window decal, vinyl sticker, BU swag and discounts on hunting products based on the membership tier they choose. They’ll also have access to tools and knowledge to become better bowhunters, mentors, conservationists and stewards of our natural resources. To view the full list of member benefits, click here.


Partner with Bowhunters United

Any organization that works on behalf of deer, conservation or bowhunters should partner with BU. When industry members unite, their collaborations yield more powerful and impactful results that benefit bowhunters and the species they pursue. Achieving goals together is easier and quicker than working individually toward mutual interests. Visit with ATA staff at Booth 701 to discuss mutually beneficial partnership opportunities. It will be great for your business and the industry as a whole.

Questions? Contact the Bowhunters United membership office at or (888) 964-0317.

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