Nicole Nash

Nicole Nash of Mt. Eden, Kentucky, joined the Archery Trade Association in November 2014 to help retailers develop recreational archery opportunities in their communities, including their shops.

She currently serves as the ATA’s senior manager of outreach and plays a crucial role in several ATA initiatives including the three Archery Range Guides and ATA’s Call for Projects, an initiative to help archery-based projects come to fruition. Nash is certified as a USA Archery NTS-Level 3 coach. She is also certified as an instructor for NASP BAI, hunter education, Project Wild, and Explore Bowhunting.

Nash works closely with ATA members to help them develop recreational and next-step archery programs and opportunities in their communities. She helps archery shops offer archery classes, corporate events, educational programs like Explore Bowhunting and Explore Bowfishing, and other experienced-based events for archers. Nash provides tools to help retailers adapt their business model to become more prosperous. Nash is the main contact for the Archery Range Guides, which helps cities, counties, and states develop safe, accessible archery facilities in their communities. She is also developing specialized archery range materials based off the ATA’s Range Guide for retailers, state wildlife agencies, parks and recreation departments and others.

Nash is a lifelong outdoorswoman and credits her father with instilling her passion for hunting and fishing at an early age. She began shooting archery in her early 20’s and spends as much time in the woods and on the water as possible; pursuing deer, waterfowl, turkeys, frogs, crappies, and bluegills. She often mentors youth hunts for deer and turkeys, and enjoys sketching, painting, gardening and cooking.

Nash, her husband, Josh, and son, Nicholas — now a big brother — welcomed their second child, Elizabeth, in February 2023. The family also owns a dog: a rescue Chihuahua mix named Penelope.

Nash graduated in 2010 from St. Catharine College in Kentucky with a bachelor’s degree in criminal justice and a minor in psychology; and a bachelor’s degree in mathematics and liberal arts-natural sciences. Before being hired by the ATA, Nash worked for the Kentucky Department of Fish and Wildlife Resources as a conservation educator in Frankfort. In that role, she helped organize and conduct fishing activities and field trips for Scouts, 4-H and church groups, at-risk youths, and several civic organizations. In 2012 she was hired by the ATA as a contractor to help research and develop Explore Bowfishing.